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Investors Bullish on Partnership
In recent years, top investment firms have begun investing more aggressively in performance marketing and affiliate. This is a strong...

Buffalo Chip!
Jan 19, 20231 min read
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WSJ Buy Side Launches a Holiday Gift Guide
Today [Nov 24], the Wall Street Journal published a special Buy Side from WSJ Holiday Handbook delivered inside the Wall Street Journal...

Buffalo Chip!
Jan 19, 20231 min read
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Using Affiliate for Liquidating Goods
On November 16, Martech Record hosted a fascinating webinar about how unsold retail goods are liquidated and the role digital performance...

Buffalo Chip!
Jan 19, 20231 min read
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US Affiliate Marketing Spending Reached $9.1 Billion in 2021! WooHoo!
The Performance Marketing Association (PMA) today released the results of a new study that showed affiliate marketing investment reached...

Buffalo Chip!
Aug 3, 20222 min read
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Eight Tips For Rebranding Your Company
Thanks to FORBES for publishing this first. Over the course of my career, I have been at the center of four company rebrandings. By...

Buffalo Chip!
May 19, 20224 min read
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On the Road Again! To MARCC and ASE
I am so pleased to be attending both Martech Record's Marketing Commerce and Content on May 23 and Affiliate Summit East on May 24-25!...

Buffalo Chip!
May 6, 20221 min read
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