Buffalo Chip!Jan 19, 20231 minInvestors Bullish on PartnershipIn recent years, top investment firms have begun investing more aggressively in performance marketing and affiliate. This is a strong...
Buffalo Chip!Jan 19, 20231 minWSJ Buy Side Launches a Holiday Gift GuideToday [Nov 24], the Wall Street Journal published a special Buy Side from WSJ Holiday Handbook delivered inside the Wall Street Journal...
Buffalo Chip!Jan 19, 20231 minUsing Affiliate for Liquidating GoodsOn November 16, Martech Record hosted a fascinating webinar about how unsold retail goods are liquidated and the role digital performance...
Buffalo Chip!Aug 3, 20222 minUS Affiliate Marketing Spending Reached $9.1 Billion in 2021! WooHoo!The Performance Marketing Association (PMA) today released the results of a new study that showed affiliate marketing investment reached...